Surprising Superbowl Ad Strategies For Your Business

Hope you had a great Superbowl Sunday! Did you know that Super Bowl Sunday is the second biggest snack day of the year? Second only to, you guessed it, New Years Eve. I confess that I’m far more interested in the ads, and the strategy that sits underneath each of them, than the actual game.

Last year’s ads were terrible. This year’s weren’t much better. It seems that all the time spent home thanks to COVID did nothing to spark any big ideas.