Last week while in Toronto I stumbled across perhaps the sexiest piece of furniture I’ve ever laid eyes on.

There I was, minding my own business and making tracks to a meeting at my client’s office when it practically jumped out at me. Ok, jumped might be a slight exaggeration. It’s probably hard to imagine a 200 pound leather chair leaping off the pavement and bowling me to the ground. But there it appeared before me – a chair about 6 feet tall made of the finest cherry red leather– the “vintage” kind you might find in a weathered 1960’s Corvette belting out Beach Boy tunes on a hot summer’s day.

Last week, I was close to running out of foundation and knew there was no way I’d be able to get to Nordstrom’s before it was gone. As an avid online shopper, I have no idea why I insist on going to a department store to buy my makeup, but it’s just something I’ve always done. I Googled the exact color and name of my foundation (which is made by Chanel) to see which online stores might be offering the best deals. After a 30-second turbo search I gave up trying to read through all the fine print and just placed an order on Chanel’s main website.

How many times has someone told you that? (Of course you never hear back from them again.)

If you’re getting push back from your prospects about your prices, or stalling tactics – then this article is for you. The good news is that it likely has nothing to do with your prices or your abilities but it has everything to do about your actual sales process and how you market your business. It’s likely you either don’t have a good one, or you have gaping holes in the one you’ve got that are making people clamor to safety.

Take a look at this great old vintage ad I found on the internet. My how times have changed — and advertising along with it!

But some things haven’t changed in advertising, namely, the same basic human desires need to be fulfilled today just as much as they did 50 or even 150 years ago: better health, improved appearance, praise from others, social advancement…

The great late writer Maya Angelou, who passed away this week, had this great quote to say which applies to your business marketing as much as it does to our lives:

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

Yesterday a friend shared a link with me on Facebook.

The video recording quality was grainy. The audio was out of sync with the video. The props were cheap. The film set was non-existent. The result?

A viral video that was viewed almost 40 million times, and shared 23 million times, in 12 months. When I shared this video to my wall, I immediately got two responses — one that said, “Wow, I wish I was their client.”

Last week I was consulting with a client in Salt Lake City. I love the mountains, and I especially love mountain towns (I spent a lot of time in Squaw Valley, CA, as a student). I’ve never been to Park City, so after the consult day with my client was wrapped up, I grabbed my rental car and took a sunset drive through the winding canyon toward Kimball Junction and Park City. The area of Park City is deceptively big – big enough to have a Wal-Mart, all the major fast food stores and its own shopping mall. But it’s old town Park City that has all the charm (and hosts the Sundance Film Festival every year).