A Great Marketing Lesson from Chanel
Last week, I was close to running out of foundation and knew there was no way I’d be able to get to Nordstrom’s before it was gone. As an avid online shopper, I have no idea why I insist on going to a department store to buy my makeup, but it’s just something I’ve always done. I Googled the exact color and name of my foundation (which is made by Chanel) to see which online stores might be offering the best deals. After a 30-second turbo search I gave up trying to read through all the fine print and just placed an order on Chanel’s main website.
Is Detroit In The Toilet Or The Biggest Opportunity Of The Decade?
The first time I ventured into the “bowels of Detroit” as some people call it was just a couple of years ago. I had been summoned to appear in the Supreme Court (no, not in that way – but to get sworn in as a US citizen alongside the melting pot of new immigrants who mostly didn’t speak English.) When I drove my car in downtown Detroit it felt like I had left America altogether and was instead in some burnt out husk of an impoverished African nation.
A homeless couple barreled up to my car at the lights, knocking on the window and demanding money.
Vacant buildings outnumbered occupied ones, broken windows and “no trespassing” signs peppered the landscape and there was trash everywhere.