Since more than 65% of LinkedIn users describe themselves as "news junkies," the audience is always ready to digest valuable content. When developing your content marketing strategy, make sure to make LinkedIn a part of it.

The LinkedIn Publishing Platform is specifically designed to help you publish articles for your audience. Take full advantage of its capabilities to market your products, educate your leads, and bring them to your website.

According to HubSpot, the best time to post on LinkedIn is Tuesday through Thursday between 8 a.m. and 2 p.m…